Montréal, June 15, 2023 – Klever announces the start of an artificial intelligence project in partnership with Moov AI. It aims to enhance the capabilities of media traders by providing recommendations based on specific parameters, tactics, and actual customer behavior.
Moov AI will develop an artificial intelligence solution with enhanced adaptability to market fluctuations, enabling Klever to react more quickly and gain a competitive advantage. The project is divided into three phases, with the first being a risk discovery and mitigation process initiated in April.
“By leveraging the billions of monthly data points that are generated by our trading activity across all open internet channels, we will use AI to generate recommendations and optimization opportunities.”
-Marc Poirier, CEO at Klever Programmatic
“It’s exciting to see how AI solutions are enhancing the media and advertising sphere. We’re proud to be part of this AI success story in Quebec, demonstrating that Montreal is a world-class hub for delivering tangible and valuable AI projects.”
-Olivier Blais
INVEST-AI
The INVEST-AI program has granted significant funding to Klever Programmatic as part of this project to support intelligent innovation in programmatic campaign optimization. This program aims to foster the development of small and medium-sized enterprises in Quebec by applying artificial intelligence to business processes.
About Moov AI
Moov AI deploys practical artificial intelligence and machine learning solutions that address real business challenges for its clients.
Our experts guide companies in leveraging these cutting-edge technologies, regardless of their level of maturity in data science. We specialize in AI technologies and delivering tangible value rapidly in the process through Agile AI.
We support businesses of all sizes and industries in unlocking the full potential of AI, ensuring the long-term relevance and accuracy of their AI processes.
About Klever Programmatic
Klever is the premium platform for marketers seeking higher performance levels for their programmatic campaigns. We are known as “The Human Adtech Company” and collaborate with agencies that aim for superior performance in their programmatic campaigns.
Guillaume is co-founder and VP Marketing of Moov AI. A natural communicator, he is dedicated to promoting the brand and growing the company. He prides himself on forging solid partnerships and developing strategies to ensure optimal strategic positioning for Moov AI. As a speaker, Guillaume enjoys awakening audiences to the transformative influence of AI in business ecosystems. He has extensive marketing expertise in different industries, having held the position of Marketing Director at GSoft (Workleap) and Pyxis Technologies.
