Reinvent your marketing in the age of generative AI. It’s not just transforming tools: it’s also redefining the way we think about, create and deliver content. Our training courses enable you to master generative AI and seize the opportunities it offers in terms of creativity, personalization and analysis.
This image was designed with a generative AI tool under human supervision. Some modifications were made manually.
Tools like ChatGPT, Claude, CoPilot or Midjourney are revolutionizing every aspect of marketing: content creation, message personalization, campaign optimization and predictive analytics. Dive into the world of AI to understand its potential and current challenges, prepare your teams and find the best ways to integrate AI into their daily practice.
To help your communications and marketing teams fully exploit the potential of AI, we’ve designed a journey structured into three progressive experiences: Awakening, Amplification, and Immersion. Your teams are supported to enable them to transform their practices and optimize their productivity.
For marketing and communications professionals, it’s an opportunity to develop strategies that are more powerful, more personalized and more effective than ever.
Training courses | Experience | Course outline |
---|---|---|
Fundamentals for marketing and communications teams | Awareness | Get the course outline |
Generative AI for marketing and communications | Amplification | Get the course outline |
Immersion in complex marketing and communications cases | Immersion | Get the course outline |
Transform your communications and marketing practice, boost your teams’ productivity and give them the tools to excel.
Thanks to our training courses, your teams develop certified skills in generative AI. This certification guarantees official recognition of skills, while promoting immediate application within your organization. By certifying your staff, you reinforce their expertise and enhance their commitment to the responsible and effective adoption of new technologies.